'Lyst' Uses Data Science and Analytics to Drive Sales

By: Laura McQuarrie - Mar 22, 2016
References: lyst & techworld
Most online shoppers who land on Lyst's homepage will have no idea of some of the impressive technology that powers the e-commerce fashion platform.

Like many other retail websites, Lyst stresses convenience by featuring a diverse product assortment from an array of brands, but the numbers that Lyst carries are significantly higher than most. From this platform, it's possible to shop from more than 11,000 brands and retailers from a single website.

Behind the scenes, Lyst employs a data science and analytics team that's able to create a real-time map of how consumers are shopping. For its inventive take on e-commerce and use of big data, Lyst has been named one of the fastest growing and most disruptive technology companies by Future Fifty.