The Loop App Offers Diverse and Customizable Content On Nigerians' Phones

By: Rahul Kalvapalle - Dec 11, 2015
References: & biztechafrica
The Loop app is a lifestyle app introduced by leading Nigerian financial institution FirstBank. The app is designed to give users access to quality content on their phones.

The app gives customers access to the latest multimedia content covering the whole gamut of categories, including luxury, travel, gadgets, health, sports and more -- basically anything to do with lifestyle. Users can customize the Loop app to specify which content providers -- local or international -- they're interested in hearing from the most.

In addition to giving users a wide variety of customizable content, the app also offers access to discounts and special offers from FirstBank's various lifestyle, retail and travel partners. In doing so, the Loop app seamlessly brings together multimedia entertainment, lifestyle information and commerce in one app.