The Look@Mi Street Stand Defines Space and Provides Shade

By: Amelia Roblin - Published: Dec 5, 2011 • References:
Marquees and other tent-like structures are common choices for street retail enclosures, yet they appear to be somewhat out of date when compared to the mod Look@Mi Market Stand. Clean lines, a contemporary asymmetry and a sturdy frame bring the age-old experience of roadside buying and selling into the 21st century.

Andrea Ponti was likely looking to uncomplicate the visual of dozens of criss-crossing tent pegs and supports in favor of a minimalistic form. His crisp version can be repeated in lengthy rows without appearing to clutter the crowded thoroughfare. It begins with a well built L-shaped frame which suggests space but does not cut the vendor off from her clientele. A cantilevered transparent pane welcomes the application of a custom banner, and the Look@Mi Street Market Stand has a pivoting transom that produces a flat quadrant awning for shelter from sun and rain. Stats for Minimalist Market Stalls Trending: Older & Mild
Research: 7,083 clicks in 233 w
Interest: 4 minutes
Concept: Look-Mi
Related: 72 examples / 55 photos
Segment: Neutral, 18-55
Comparison Set: 26 similar articles, including: pop-up mac stores, gold-plated pop-up bars, and mobile restaurant rows.