Steve Aoki and Brooke Hutton star in a hilarious Liquipel commercial, which is styled into an over-the-top infomercial parody. In fact, the advertisement is so ridiculous, Liquipel added a disclaimer, declaring, "Yes! This is a real product!" on the bottom left of the screen -- just in case anyone was skeptical. And judging by the YouTube comments, they were.
Between the pair's exaggerated enthusiasm (at one point, Hutton proclaims, "It's making me dry just thinking about it!") and outrageous antics (like cake-throwing), the ad does manage to get its point across. Simply put, the product will waterproof your technology.
Overall, Aoki's celebrity power coupled with the ad's campy sense of humor just might launch this little-known product to new heights.
Stats for Campy Celebrity Infomercials
Trending: Older & Mild
Research: 289 clicks in 100 w
Interest: 0.5 minutes
Concept: Liquipel Commercial
Related: 82 examples / 63 photos
Segment: Neutral, 12-55
Comparison Set: 30 similar articles, including: rapper fauxmercials, airbrush beauty parodies, and young love truck commercials.
Campy Celebrity Infomercials
More Stats +/-
Airbrush Beauty Parodies
Young Love Truck Commercials
Purposefully Absurd Commercials