'Life of a Bodybuilder' by Nadine Stammen Goes Offstage
We've featured a number of photo shoots that focus on bodybuilding. After you see more shots from 'Life of a Bodybuilder' by Nadine Stammen above, keep clicking to see more.
Implications - Offering consumers a behind-the-scenes look at a product and how it is made creates a personal and emotional connection between the buyer and the commodity, making them more likely to purchase the item. This is because insider information seems much more intimate.