Lego Novelties for Households

By: Jacqueline Parrish - Published: Sep 8, 2009 • References:
For a majority of the inhabitants in North America, LEGO, the minute building blocks of many a childhood fantasy, trigger fond memories of the past.

Accordingly, the popular brand has begun to branch out from its niche of childrens toys, hoping that the nostalgic and those experiencing a second childhood well into their adult years, will grasp on to the Lego decor.

Items such as the black and white salt and pepper shakers, cookie cutters, cutlery and ice cube trays make up the Lego decor. Stats for Second Childhood Decor Trending: Older & Mild
Research: 23,260 clicks in 349 w
Interest: 4 minutes
Concept: Second Childhood Decor
Related: 49 examples / 38 photos
Segment: Neutral, 18-35
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