The LEGO Advertisements by Jung von Matt are Minimalist

By: Harris Jay Rosenberg Alterman - Published: Mar 19, 2012 • References: jvm & adsoftheworld
The LEGO Advertisements by Jung von Matt feature famous cartoon characters made out building blocks. The characters are all very minimalist and one can only tell who they are when they stand with their entire group.

The pop culture characters featured include The Simpsons, The Smurfs and even the boys from South Park. Even though the creations are minimalist, they still include key details. For example, one can tell Kenny from South Park apart from the others because the LEGO for his face is smaller than the others because Kenny usually peeks through a hood.

The LEGO Advertisements by Jung von Matt are enjoyable because one likes that moment when they figure out what characters they are looking at. Stats for Cartoon Character Building Blocks Trending: Older & Popular
Research: 52,716 clicks in 214 w
Interest: 2.2 minutes
Concept: Cartoon Character Building Blocks
Related: 91 examples / 70 photos
Segment: Neutral, 4-18
Comparison Set: 33 similar articles, including: imaginative recreational workspaces, alien lego sculptures, and 27 lego creations.