First rule of Trend Hunting: be objective. OK, there is a new line of leather for men from Rock & Republic that calls itself Leather Puffer Jacket.
The jackets are made of 100% quilted leather that is lined with nylon. They have banded color and snaps, ribbed knit cuffs, slanted and zipped side pockets with loads of detailing. $680 and it's yours (plus shipping.)
Implications - Male shoppers are taking more risks with their fashion. No longer looking for super masculine styles, men desire pieces which allow them to explore different sides of themselves. Designers could focus on creating more abstract designs for the men's demographic.
Stats for Quilted Luxury For Men
Trending: Older & Average
Research: 10,235 clicks in 435 w
Interest: 2.7 minutes
Concept: Quilted Luxury For Men
Related: 49 examples / 38 photos
Segment: Males, 18-55
Comparison Set: 18 similar articles, including: anti-snake shin guards, bike-upgrading motors, and tasty mother's day giveaways.
Quilted Luxury For Men
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