Rockstar

Lara Stone for Calvin Klein is Stripped Down

By: Jennifer Gosnell - Published: • References: adrants & oystermag
The Lara Stone for Calvin Klein underwear ads out this fall star the impressive young model rocking some of Calvin Kleins new 'Push Positive' lingerie.

The gap-toothed model, who ad rants describes as showing "tooth cleavage," has made a dramatic rise in the fashion industry and the Calvin Klein campaign is simply the latest in her impressive endeavours.

Shot in stark black and white contrast, the dramatic and eye catching campaign amplifies the use of certain assets in their advertising. The fashion world's "It Girl" and style darling has been with Calvin Klein since 2010, starring in various campaigns for the classic fashion label. Like Calvin Kleins style rolodex, the 'Push Positive' campaign has a simple, straight forward and clean cut look and advertising philosophy. Stats for Amplified Undergarment Ads Trending: Older & Chilly
Traction: 105 w
Interest: 0.5 minutes
Concept: Lara Stone For Calvin Klein Underwear
Related: 82 examples / 63 photos
Segment: Neutral, 12-55+
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