The Kim Kardashian iPhone App Gives You Pint-Sized Advice
Kim Kardashian--there's an app for that? Apparently so. Interacting with this pint-sized version of Kardashian also includes watching her strike poses and blow kisses. Would you seek out Kim's avatar for some advice using the Kim Kardashian iPhone app?
Implications - Popular figures in the media are becoming more than just forms of entertainment. Products that feature a certain character are appealing to those who want a closer connection to their favorite media figures. Integrating items with this element could help a company grow its appeal.