The KD7 Easy Money Kicks are Inspired By Lightning

By: Rahul Kalvapalle - Sep 8, 2014
References: nikeinc & sneakernews
The KD7 Easy Money shoe brings together creative narrative around weather and lightning of the KD7 line with Kevin Durant's nickname 'Easy Money'.

The inventor Ben Franklin is believed to have used a metal key and a kite to prove that lightning is a stream of electrified air. His experiment revolutionized the world's understanding of lightning and electricity, and connects him to the KD7 line.

The KD7 Easy Money colorway includes a number of personal cues including a silhouette of Durant's home state of Maryland embedded on the outsole, as well as the names of his mother, grandmother, father and brother on the forefroot strap. The shoe launches globally in limited quantities on September 10 at select retailers and Nike's website.