Judo Chop Painting Style

By: Alex Covert - Published:   Updated: Apr 7 2011 • References: philinthecircle & spluch.blogspot
The guy in this video (Phil Hansen) paints a picture he calls 'Bruce' by, "Dipping [his] hands in paint and hitting the canvas." The final product is impressive. The style is more of a marketing gimmick than anything. But guess what? It totally worked. Good job, Phil!

Implications - Since many people are fascinated by the lives of celebrities, creating any form of advertising that represents them is going to attract people's attention. Businesses can use this as a way to initiate a greater following of consumers since celebrities have such a large fan base. Art that looks like graffiti is a popular theme that has not been thoroughly explored by advertisers or marketers and is welcomed by many. Stats for Judo Chop Painting Style Trending: Older & Mild
Traction: 3,873 clicks in 401 w
Interest: > 3 minutes
Concept: Judo Chop Painting Style
Related: 52 examples / 40 photos
Segment: Neutral, 18-35
Comparison Set: 19 similar articles, including: subtle military fashion, smart air purifiers, and 32 summer drink coolers.