The Jinshan Battery Doctor Ads Capture the Necessity of a Phone

By: Leslie Chen - Published: Feb 5, 2013 • References: adsoftheworld & adsoftheworld
These Jinshan Battery Doctor print ads perfectly capture that feeling everyone gets when their phone runs out of power while they’re out and about.

Created by Art Director Alex Zhao and Copywriter Iren Wan, each of the ads feature a man and woman trapped inside a clear box, as if separated from the rest of the world, while settings like a lively carnival and a busy city are behind them. Promoting the powerful battery life of Jinshan Battery Doctor, this campaign captures the energy your mobile needs with the intense feeling created through the bright visuals and screaming characters.

Let these Jinshan Battery Doctor ads be a warning to you to keep your phone charged at all times, unless you want to end up stranded while everyone else is having fun. Stats for Screaming Cellular Campaigns Trending: Older & Chilly
Research: 1,040 clicks in 172 w
Interest: 1.6 minutes
Concept: Jinshan Battery Doctor
Related: 34 examples / 26 photos
Segment: Neutral, 18-55
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