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Attitude-Filled Shoe Ads

The Jimmy Choo Pre-Fall 2014 Campaign Stars a Leggy Nicole Kidman

— April 2, 2014 — Fashion
The Jimmy Choo Pre-Fall 2014 ad campaign once again stars a certain Australian actress. After appearing topless in the Spring-Summer 2014 campaign, Nicole Kidman takes a leggy stance in the latest photoshoot. Although just as skin-revealing, there is a touch more attitude in the two images so far released for the campaign.

Shot by photographer Willy Vanderperre, the Jimmy Choo Pre-Fall 2014 ad campaign showcases the brand's Marlin boot. The blonde beauty, who is set to play Grace Kelly in theaters soon, says, "I really enjoyed working with Willy, he gave me such great direction, it was like being on a film set. It was fun to embrace a more rebellious spirit for Jimmy Choo; we listened to a lot of great rock music to get in the mood for the shoot."
Trend Themes
1. Celebrity Ad Campaigns - Disruptive innovation opportunity: Partnering with well-known celebrities to create memorable and attention-grabbing advertising campaigns.
2. Rebellious Spirit in Fashion - Disruptive innovation opportunity: Creating fashion campaigns that embrace a rebellious attitude to resonate with younger, edgier consumers.
3. Film-like Fashion Photography - Disruptive innovation opportunity: Incorporating cinematic elements into fashion photography to create a storytelling experience and enhance brand narratives.
Industry Implications
1. Fashion Advertising - Disruptive innovation opportunity: Exploring new and unconventional approaches to advertising in the fashion industry, utilizing celebrity endorsements and edgy themes to capture audience attention.
2. Footwear Industry - Disruptive innovation opportunity: Introducing rebellious, attitude-filled footwear designs that cater to consumers seeking bold, statement-making styles.
3. Photography Industry - Disruptive innovation opportunity: Integrating film-inspired techniques and visual storytelling in fashion photography, elevating brand campaigns and creating a cinematic experience for viewers.
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