This Japanese Snack Blends Flavor and Texture
Rahul Kalvapalle — April 29, 2015 — Lifestyle
References: misterdonut.jp & en.rocketnews24
Mister Donut is the latest member of the ever-expanding global 'cronut' bandwagon, as it launches the delicious Mr. Croissant Donut in Japan. According to the tortuously mouthwatering press release, these snacks are crafted from croissant dough that has been fried and baked, giving it a light and flaky texture, with whipped cream sandwiched in between.
This unbearably delicious and completely irresistible snack will come in three delightful flavors, Chocolate and Custard Whipped Cream, White Chocolate and Caramel Whipped Cream and Maple and Angel Whipped Cream. With options like these, consumers are sure to never be bored of launching into these cronuts.
The Mr. Croissant Donut offering really are incredibly flaky, and the whipped cream in the center looks simply delectable. These snacks truly bring together the best of two already delightful worlds.
This unbearably delicious and completely irresistible snack will come in three delightful flavors, Chocolate and Custard Whipped Cream, White Chocolate and Caramel Whipped Cream and Maple and Angel Whipped Cream. With options like these, consumers are sure to never be bored of launching into these cronuts.
The Mr. Croissant Donut offering really are incredibly flaky, and the whipped cream in the center looks simply delectable. These snacks truly bring together the best of two already delightful worlds.
Trend Themes
1. Cronut Bandwagon - Opportunity for bakeries and dessert shops to create their own unique twists on the popular hybrid pastry trend.
2. Flaky Texture - Potential for food manufacturers to replicate the light and flaky texture of croissant donuts in other snacks or baked goods.
3. Whipped Cream Fillings - Possibility for dessert brands to experiment with different flavored fillings, such as fruit or coffee-infused whipped creams, to create innovative snack options.
Industry Implications
1. Bakery - Bakeries can capitalize on the popularity of cronut-style pastries by offering their own variations, attracting customers who are seeking unique and indulgent treats.
2. Snack Food - Snack food manufacturers can develop new products that feature a flaky texture to provide consumers with a different eating experience and stand out in the crowded snack market.
3. Dessert - Dessert brands have the opportunity to create innovative and indulgent snacks by experimenting with different flavors and fillings, appealing to consumers looking for unique and exciting dessert experiences.
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