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James Mountford Puts the ‘Hip' in Hip Fashion

By: Shelby Lee Walsh - Published: • References: jamesmountford
Volumized shoulders seem to be all of the rage for fashionistas like Lady Gaga, Kate Moss and designers alike. Photographer James Mountford recognizes this trend and turns it on its head by photographing a stunning series of photos that accentuate the hips.

While I would think most women would shy away from such an eccentric exaggeration of womanly shape, I used to also think this was true about the return of shoulder pads. If fashion has taught us anything, it’s that anything is possible.

Take a look at James Mountford’s ‘Ocean’ series for some gorgeously “hip” black and white shots. Stats for Figure Accentuating Fashion Trending: Older & Average
Traction: 10,480 clicks in 267 w
Interest: 4 minutes
Concept: Figure Accentuating Fashion
Related: 101 examples / 78 photos
Segment: Neutral, 18-35
Comparison Set: 37 similar articles, including: glittery metallic fashion, mega mane photography, and 1940s editorials.