The IKEA Emoticons App Hopes to Streamline Domestic Texting

By: Rebecca Byers - Feb 13, 2015
References: ikea & psfk
Emojis remain a pivotal aspect of digital life, and the new IKEA emoticons campaign and app reaffirm this fact. A campaign out of IKEA Netherlands, the clever commercial depicts how the IKEA emoticons can help texting about otherwise mundane home chores a little bit more streamlined and fun.

The IKEA emoticons collection, which is added as a keyboard function and are copied and pasted into the text bubble, includes staple items from the furniture giant like the classic blue Frakta shopping tote, some of its famous chairs and lamps and of course a plate full of Swedish meatballs topped with Sweden's flag.

The IKEA emoticons are a playful idea that jokingly aim to encourage domestic bliss, especially when navigating discussions around "clutter."