Sneaux Shoe Commercial Uses Stop Motion to Create a Human Skateboard

By: Allison Love - Published: May 26, 2010 • References: youtube & bookofjoe
Sneaux Shoes and PES have teamed up to create a really cool stop motion commercial, using a human skateboard as the selling point. The commercial features two guys--one as the human skateboard, the other as the skateboard rider--riding around a skate park (doing ollies and kick-flips, no less).

The commercial uses sounds of an actual skateboard so the guy acting as the skateboard actually sounds like he has wheels under his stomach. As cool as this human skateboard commercial is, it also looks sort of painful! The dude as the skateboard pretty much gets jumped on repeatedly--all for a skateboard ad. Stats for Human Skateboard Ads Trending: Older & Warm
Research: 6,039 clicks in 312 w
Interest: > 3 minutes
Concept: Human Skateboard
Related: 68 examples / 52 photos
Segment: Males, 12-35
Comparison Set: 25 similar articles, including: backyard skateboard parks, skate ramp architecture, and surfing on land.