The Hubba Bubba Campaign Employs Aerial Photography

By: Meghan Young - Published: Oct 19, 2011 • References: miamiadschool & ibelieveinadv
Aerial photography projects have been quite popular these last few months, and the Hubba Bubba ad campaign uses this intriguing style.

The Hubba Bubba ad campaign uses a bird's eye perspective to cleverly show the true potential of one piece of Hubba Bubba and a good set of lungs. Conceived and executed by New York-based ad agency Miami Ad School, the Hubba Bubba ad campaign is fresh and humorous. It shows that art directors are keeping an eye on various industries for constant, up-to-date and relevant inspiration. In this case, the Hubba Bubba ad campaign leaned on the current trends of photography, using an aerial perspective to capture one massive piece of bubble gum. The result is stunning and is sure to capture the attention of viewers everywhere. Stats for Sky-High Bubble Ads Trending: Older & Mild
Research: 3,521 clicks in 239 w
Interest: 4 minutes
Concept: Hubba Bubba
Related: 55 examples / 42 photos
Segment: Neutral, 12-35
Comparison Set: 20 similar articles, including: bubble gum lighting, bubble gum bouffants, and 20 pieces of chewing gum art.