As this How Americans Use Social Tools in Emergencies infographic explains, there are a variety of other options that consumers can explore in the case of an emergency. Just when social media is making its mark in consumers minds, it is also having an impact on the sources consumers turn to for news. Twitter, Facebook and other online sources are quickly becoming the go-to in the case of an emergency, so if 911 fails those could be valuable tools for people.
Implications - The impact of social media continues to be felt in a variety of scenarios, even in the case of an emergency as this infographic outlines. As such, companies should be even more accountable of their presence online and on social media sites than in-person these days.