Rich Boys is an American clothing line that offers edgy hip hop apparel for toddlers and kids. Designed by pint-sized founders and brothers Amir and Ace, the label's pieces are vibrant and draw inspiration from lavish adult fashions.
Referencing the style of rappers like Notorious BIG, Future and Asap Rocky, the label's wardrobe staples rival styles made for a more mature consumer. From graphic tees to vibrantly printed sweats, the Rich Boys range is inspired by the iconic labels that reign in the rap community.
Rich Boys' hip hop apparel pays homage to Versace's logos and prints, Coogi's vintage knits and Hood By Air's graphic streetwear staples. Its pieces are priced at an affordable rate and won't break the bank of budget-conscious parents.
Youngster Hip Hop Apparel
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Famously Fashionable Youngsters
Urban Youngster Fashion
Urban Youngster Lookbooks
Upcycled Eco Childrenswear