The Hermes Fingerskate Video is a Fun Display of Their New Collection

By: Amanda Chang - Published: Nov 16, 2010 • References: &
The new ‘Hermes Fingerskate’ viral video shows a completely different side to the couture brand. Instead of using visuals that emanate luxury and class, Hermes opted for something a little more "street" and went to the world of skateboarding to showcase their new collection.

While I’m not sure which target market Hermes was going for, the ‘Hermes Fingerskate’ video was still undeniably creative, artistic and definitely fun to watch.

Check out the new Hermes viral and catch a glimpse of their upcoming new collection. Stats for Viral Couture Videos Trending: Older & Chilly
Research: 652 clicks in 284 w
Interest: 4 minutes
Concept: Hermes Fingerskate
Related: 53 examples / 41 photos
Segment: Neutral, 18-55
Comparison Set: 20 similar articles, including: stealth viral ads, sexy fitness videos?, and miracles as athletic events.