The Hans Brinker Budget Hotel ads are aimed at attracting the youth to visit Amsterdam. By using pictures of young men and women passed out on trains and in cabs from what can only be assumed as a hard night of drinking, the ads promote a cheap way for young people to travel.
The ads feature captions like, "Pay for a bed you won't use--Hans Brinker Budget Hotel Amsterdam." The funny ads only encourage the wild and fun reputation the city has for traveling youth, making me definitely want to take a trip there to experience some of the fun the ads promote.
Stats for Drunken Youth Ads
Trending: Older & Average
Research: 6,334 clicks in 310 w
Interest: 2.9 minutes
Concept: Hans Brinker Budget Hotel
Related: 44 examples / 34 photos
Segment: Neutral, 18-55
Comparison Set: 16 similar articles, including: rock'n roll hotel, hotel bed jumping, and mobile hotel suites.