Boost Mobile Uses Ham-Eating Pigs to Deliver Their Message

By: Vincent Salera - Published: Mar 6, 2009 • References: adsoftheworld
I am really becoming a fan of Boost Mobile ads. I just can’t get enough of this commercial, which features charming pigs conversing over a nice ham dinner--complete with anthropomorphic hand gestures.

I have a feeling that we’ll be seeing these pigs in more ads in the future, I certainly will be the first to watch. The ad was created by advertising agency 180LA with creative direction by William Gelner, Joel Rodriguez, John Matejczyk, Peter Vattanatham, and Erwin Federizo. The copy was written by Eric Helin and Amir Farhang. Stats for Cannibalistic Cell Phone Ads Trending: Older & Average
Research: 6,083 clicks in 377 w
Interest: > 3 minutes
Concept: Cannibalistic Cell Phone Ads
Related: 46 examples / 35 photos
Segment: Males, 18-55
Comparison Set: 17 similar articles, including: 54 pig-inspired innovations, tattooed pigs, and armpit advertising.