H & M Home Reflections Advertised Its Line from All Angles

UXUS Design put an entire bedroom into the 360-degree mirror for the H&M Home Reflections retail display at headquarters in Stockholm. Turning furnishings and linens into art objects within a gallery, the homewares line exhibition provoked a range of new perspectives on mundane interior accessories.

H&M Home Reflections was suspended between the ceiling and the floor of the warehouse. Redefining the dynamics of a bedroom, this visual merchandising tactic surely made its statement.