Gun Holster Wallet

By: Jeremy Gutsche - Published:   Updated: Apr 27 2011 • References: koffski & luxist
The Koffski is a gun holster wallet that'll make you look a little tougher and also help you get harassed more at the airport. The wallet costs $450 and has just enough room for all your essentials.

Implications - Today's modern consumer lives in a world that is oftentimes bereft of excitement, adventure or interest. People once lived in a constant struggle against the wilderness and each other; however, today's Wild West consists of board rooms and busy city streets. As such, those products that let consumers feel a little bit of the wild side in their daily lives stand to become widely appreciated.

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Traction: 30,400 clicks in 425 w
Interest: 3.4 minutes
Concept: Gun Holster Wallet
Related: 21 examples / 16 photos
Segment: Males, 18-35
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