Oprah and Bono Push Products for Charity
Implications - Both Oprah Winfrey and Bono took to the streets of Chicago, USA, to promote new Product Red items; from clothing and accessories to gadgets and gizmos. One of the Product Red items featured was the special-edition iPod that will donate money to The Global Fund which is a charity that helps to fight AIDS, tuberculosis and malaria in Africa. Getting a new gadget or clothing item and supporting a charity at the same time may make you feel like shopping for these sorts of items all the time!Stats for iPods for Aids Trending: Older & Mild
Traction: 4,811 clicks in 427 w
Interest: 4 minutes Concept: IPods For Aids
Related: 39 examples / 30 photos
Segment: Neutral, 18-55 Comparison Set: 14 similar articles, including: top 100 branding trends of 2014, top 100 social media trends of 2014, and award-winning holiday beers.