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Greg Ponesse
iPods for Aids - Oprah and Bono Push Products for Charity
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This could not be for a better cause. And as if Apple needs additional publicity with the support from icons such as Bono and Oprah.
Talk show host Oprah Winfrey and humanitarian rocker Bono hit the city's "Magnificent Mile" on Thursday for a shopping spree to promote a new line of clothing, accessories and gadgets, including a special-edition iPod, that will raise money to fight AIDS in Africa.
Dozens of "(Product) Red" items will go on sale in the coming weeks by Gap Inc., Apple Computer Inc., Motorola Inc., Converse Inc. and Emporio Armani. Portions of the product sales will go to The Global Fund, an organization that fights AIDS, tuberculosis and malaria.
(cnn)
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Via: cnn
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