Prodigy

Mahou Premium Light Beer Pushes the Laws of Physics

By: Vincent Salera - Published: Mar 13, 2009   Updated: Apr 5 2011 • References: coloribus
This toe-tapping commercial for Mahou Premium Light Beer uses a young hip couple to convey the message that their brand is so light that you’ll become weightless after drinking it. The ad was created by advertising agency El Laboratorio with creative direction by Nico Caicoya.