The T28 x DEUX Glitter Cookie Butter Was Inspired by Lip Jellies
Laura McQuarrie — November 6, 2023 — Lifestyle
DEUX's new Glitter Cookie Butter is the world’s first cookie butter with edible glitter and it was inspired by Tower 28's Lip Jellies. The T28 x DEUX product is a speculoos-inspired cookie butter, spread and sauce that's ready to spoon straight from the jar, or pair with other foods. The nourishing cookie butter is enhanced with aloe vera extract and Vitamin C, serving up not only inspiration from a beauty product but also beautifying benefits as well.
Oat flour and almond oil form the base of this sweet cookie butter, followed by other comforting ingredients like maple sugar, molasses and warming spices, plus mica-based pearlescent glitter.
Beyond the beauty category, brands are exploring food and beverage collaborations that are as delicious as they are health- and beauty-boosting.
Oat flour and almond oil form the base of this sweet cookie butter, followed by other comforting ingredients like maple sugar, molasses and warming spices, plus mica-based pearlescent glitter.
Beyond the beauty category, brands are exploring food and beverage collaborations that are as delicious as they are health- and beauty-boosting.
Trend Themes
1. Edible Glitter - The T28 x DEUX Glitter Cookie Butter features the world's first cookie butter with edible glitter, creating a visually stunning and unique food experience.
2. Beauty-inspired Food - The T28 x DEUX Glitter Cookie Butter draws inspiration from Tower 28's Lip Jellies, showcasing the growing trend of beauty-inspired food products.
3. Nourishing Treats - The T28 x DEUX Glitter Cookie Butter contains aloe vera extract and Vitamin C, highlighting the emergence of nourishing treats that offer beauty-enhancing benefits.
Industry Implications
1. Beauty - The T28 x DEUX Glitter Cookie Butter demonstrates potential disruptive innovation opportunities in the beauty industry, as it combines beauty inspiration and nourishing ingredients in a food product.
2. Food - The T28 x DEUX Glitter Cookie Butter showcases the potential for innovative and visually appealing food collaborations, bridging the gap between indulgence and beauty.
3. Health - The T28 x DEUX Glitter Cookie Butter exemplifies the possibilities for health-focused innovations, with its inclusion of aloe vera extract and Vitamin C for added benefits.
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