OBRC's Glass Beer Bottle Design Can Be Reused Rather than Recycled
Laura McQuarrie — September 22, 2018 — Eco
References: obrc & fastcompany
The Oregon Beverage Recycling Cooperative (OBRC) introduced a glass beer bottle that has the potential to be reused after its contents are consumed. This process can be repeated up to 25 times which makes for a significantly reduced carbon footprint and an alternative to recycling aluminum cans or glass bottles.
Due to the fact that washing out a bottle simply requires less energy than heating an oven to create new bottles, the reusable glass beer bottle design is being heralded as a great economic and environmental innovation.
ORBC sets out to create an industry-standard bottle, as well as a vessel that can be identified by members of the public as one that's fit for reuse.
Due to the fact that washing out a bottle simply requires less energy than heating an oven to create new bottles, the reusable glass beer bottle design is being heralded as a great economic and environmental innovation.
ORBC sets out to create an industry-standard bottle, as well as a vessel that can be identified by members of the public as one that's fit for reuse.
Trend Themes
1. Reusable Glass Bottles - The trend towards introducing reusable glass bottles will disrupt the traditional recycling model.
2. Sustainable Packaging - The focus on packaging that can be reused multiple times will push for sustainable packaging alternatives.
3. Circular Economy - The implementation of a circular economy by reusing resources through innovation will lead to economic and environmental benefits.
Industry Implications
1. Beverage - The beverage industry has the potential to reap economic rewards by embracing sustainable packaging trends like reusable glass bottles.
2. Waste Management - The waste management industry will need to adapt to a circular economy as more companies adopt sustainable packaging solutions.
3. Packaging - As consumers demand more sustainable packaging options, companies in the packaging industry have the opportunity to innovate and provide solutions like reusable glass bottles.
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