Noted features of the Givenchy 2012 Spring/Summer collection are its unusual palette of colors -- ivory and olive green -- and the patterns printed on over a half of the clothes. The design, consisting of bright purples, yellows and blues, is comparable to a computer generated image of leaves or flowers. This line will certainly hold its own amongst other collections this season.
Implications - In today's society, there is an echoed demand for products exuding contemporary style as well as practical functionality. Businesses that are capable of providing consumers with products that showcase a balance between the two qualities will benefit in large ways.