Painful High Fashion
Gisele Bundchen Suffers For Numero Tokyo in Painfully High Heels
The June 2009 issue features Gisele Bundchen on the cover and inside in an editorial by photographer Nino MuÃ±oz.
Gisele sports some excessively high heels and seemingly painful necklace, which is what high fashion is really about: making women suffer in uncomfortable pieces:
Implications - Consumers are still willing to sacrifice comfort for fashion in order to differentiate themselves from the crowd and create a bold statement. Businesses can appeal to women who are interested in high fashion by creating edgy and distinct products.