Superstar

Alma Teas&Herbal; Infusions' Gin&Tonic; Tea is Neatly Packed in Kraft

By: Laura McQuarrie - Published: • References: rogercortes & packagingoftheworld
Alma Teas&Herbal Infusions offers a variety of interesting, organic infusions, including ones for making gin and tonic tea. To elevate its range of Gin&Tonic herbal mixes, Estudi Roger Cort├ęs was put to the task of developing packaging for three of the herbal infusions.

Going along with the earthy feel of the product, the towering tea box was produced in raw kraft and wrapped with a whimsical ink illustration that represents the infusion cycle. Since the three teas are stacked one on top of another, this creates enough room to make the box much taller than the average tea box, with enough room to show off a realistically sized photo of a glass of gin to suggest its purpose. Stats for Boozy Tea Infuser Packaging Trending: This Quarter & Warm
Traction: 503 clicks in 16 w
Interest: 0.7 minutes
Concept: "gin And Tonic Tea"
Related: 68 examples / 52 photos
Segment: Females, 18-55
Comparison Set: 25 similar articles, including: elaborately patterned pop cans, scientific bottle branding, and highball cocktail cakes.