Gigya is a new social platform that gives companies access to a person's entire social identity. Gigya has just launched new technology called 'Identity Management Platform' that lets companies manage user data in a more efficient way.
If this technology developed by Gigya strikes you as a little disconcerting, don't fret: users have to give companies permission in order for their data to be tracked. Gigya may very well shake up the social data space with this innovation.
Implications - Social media is a rapidly developing field of new marketing that is a crucial part of doing business. As more and more companies engage in digital conversations with their consumers, opportunities for new products and services will arise. Companies should consider how they can best serve a specific niche within the highly lucrative social space.
Stats for Holistic Social Data Platforms
Trending: Older & Mild
Research: 975 clicks in 237 w
Interest: 3.3 minutes
Related: 69 examples / 53 photos
Segment: Males, 18-55+
Comparison Set: 25 similar articles, including: social sharing infographic, crafty colorful business cards, and confidence-seeking promotions.
Holistic Social Data Platforms
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