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Generation Wine Packaging Wraps Products as Unique as People

By: Amelia Roblin - Published: • References: tatabi.es & thedieline
The subtle differences between varieties of vino are demonstrated in an atypical way through Generation Wine packaging. Those who can't quite grasp the distinctive qualities of merlots, shirazes and cabernet sauvignons may have better luck detecting unique flavors and aromas from bottles that have been labeled as different people.

Elena Sancho of Tatabi has drawn up a brand identity for this collection of alcoholic beverages, based on the individual personalities of each member her family. Looking at these bottles, one may not be able to discern the exact sort of fermented grape drink inside, but the name and illustrated image of a person is immediately visible.

Mom, dad, siblings and grandparents grace each white sticker with their childlike sketched forms. The stars of Generation Wine packaging are further expressed through gestures and colored geometric stamps. Stats for Cartoony Liquor Labels Trending: Older & Average
Traction: 5,225 clicks in 149 w
Interest: 4 minutes
Concept: Generation Wine Packaging
Related: 78 examples / 60 photos
Segment: Neutral, 18-55+
Comparison Set: 29 similar articles, including: spotted beverage branding, vain vino branding, and zodiac bottle branding.