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Fudge haircare just released an eclectic line of ads that speak to the versatility their products can offer you. The Fudge ads feature eccentric individuals holding pictures of themselves presumably taken before they discovered the joys of Fudge haircare.

The Fudge ads, which use the tag line, "It's never too late to change hair history," promote "a whole arsenal of clay, spray, gel, glue, foam and shine products."

The campaign was created by advertising agency Freeform, creative director Richard Overall, art director Matt Ireland and agency executive producer Jonathan Duncan.