Starbucks' Frozen Dessert Snack is a Twist on the Traditional Dumpling

By: Laura McQuarrie - Published: Jun 5, 2014 • References: news.starbucks & brandeating
This summer in China, Starbucks will be introducing a new kind of frozen dessert snack, in the form of dessert dumplings named 'Dragon Dumplings.'

The frozen dessert dumplings are filled with a mixture of shaved ice, coffee, tea and fruit flavors. With all of this colorful goodness inside, it would be a shame not to be able to see it all, which is why the Dragon Dumplings have translucent shells.

As well as just being a tasty way to beat the summer heat, the dumplings are being introduced as part of a tribute to China's annual Dragon Boat Festival, which dumplings have been a part of for over 2,000 years. Starbucks' new take on dumplings includes flavors like Strawberry & Cream, Earl Gray Jelly, Mango, Green Tea & Red Bean, as well as Coffee Almond. Stats for Frozen Dessert Dumplings Trending: Older & Warm
Research: 3,227 clicks in 102 w
Interest: 1.1 minutes
Concept: "frozen Dessert Snack
Related: 48 examples / 37 photos
Segment: Females, 12-35
Comparison Set: 18 similar articles, including: coffee comparison charts, rebranded detective cups, and $54 custom coffees.