The Nividiskin French Cosmetics Branding Focuses on Geography

By: Michael Hemsworth - Jun 16, 2016
References: alicelucas & packageinspiration
The Nividiskin French cosmetics packaging is focused on conveying a sense of geography and prestige to help identify the quality nature of the product within. Consisting of masks, moisturizers and various balms, the Nividiskin cosmetics lineup is focused on simplicity when it comes to skincare regimes.

The Nividiskin branding was designed by Alice Lucas of France and features a subdued color aesthetic of dark hues against a white backdrop to create a sense of high-end quality.

The Nividiskin French cosmetics have a rather minimalistic design when it comes to packaging in order to make them as straight-forward and simple as possible. This speaks to a larger movement in the cosmetics packaging industry that has seen brands adopt minimalism to create prestige and intrigue around the products.