Fantastic Fest Reimagines the Zombie Genre With a Creative Commercial
Fantastic Fest is a film festival, “with the boring parts cut out,” that takes place in Austin, Texas. The advertising campaign for 2009’s Fantastic Fest features a short film, shown as a commercial, called, ‘Dawn of the Dad.’ The spoof on the popular zombie genre, specifically the cult classic ‘Dawn of the Dead’, features two children discussing the possibility of making a movie for Fantastic Fest (they settle on, “ninjas fighting the undead”). It turns out the children’s parents have been turned into flesh-eating zombies and the nonchalant kids are camped out inside the battle-ready family home. Hungry Man production company in Los Angeles produced the ad which was directed by Alex McCrae.