Vericool's Ohana Cooler is 100% Recyclable and Biodegradable
Laura McQuarrie — May 6, 2019 — Eco
References: shop.vericoolpackaging & businesswire
Vericool's eco-friendly reusable family coolers have the potential to replace expanded polystyrene (EPS) foam coolers with a solution that's 100% recyclable and biodegradable. The multi-use Ohana Cooler is made with 100% post-consumer paper waste, effectively helping to eliminate the use of materials that put undue stress on animals and the environment. According to Darrell Jobe, CEO and founder of Vericool, "I’m on a personal mission to end the use of EPS and to turn this industry upside down. That’s why I’m putting the planet before profits.” As such, Vericool will be donating a portion of the proceeds from sales to organizations that support marine life and oceans.
The Ohana Cooler can hold water for up to 30 days, as well as up to 100 lbs, and is ideal for camping, a day at the beach, barbecues and more.
The Ohana Cooler can hold water for up to 30 days, as well as up to 100 lbs, and is ideal for camping, a day at the beach, barbecues and more.
Trend Themes
1. Eco-friendly Reusable Coolers - The rise in demand for eco-friendly cooler products creates an opportunity for new and innovative alternatives such as 100% recyclable and biodegradable coolers.
2. Replacement of Expanded Polystyrene (EPS) Foam - Innovative solutions to replace EPS foam coolers with eco-friendly alternatives can be a disruptive innovation for the cooler industry.
3. Socially Responsible Business Practices - Incorporating socially responsible practices, such as donating proceeds to organizations that support marine life and oceans, can appeal to conscious consumers and create a trend towards ethical business practices.
Industry Implications
1. Food and Beverage - Eco-friendly coolers present opportunities for restaurants, catering companies and other businesses within the food and beverage industry to reduce their environmental impact.
2. Camping and Outdoors - The shift towards eco-friendlier products can create opportunities for camping and outdoor industries to offer innovative and sustainable options for consumers.
3. Consumer Goods - Consumer goods industries have the potential to incorporate socially responsible practices when creating products and packaging, appealing to environmentally conscious consumers and creating a trend towards sustainable living.
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