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This Fake Pregnancy Prank Raises Awareness on Teen Pregnancy

By: Laura McQuarrie - Published: • References: planbelgie.be & creativeguerrillamarketing
This fake pregnancy prank was devised by Duval Guillaume Modem for Plan Belgium. Teen pregnancy isn't a common problem in Belgium, which is what makes Gabriela, the 14-year-old who pretended to show up pregnant at the start of the school year all the more shocking.

The pregnant young girl was met with questions, stares and giggles about her condition. To exaggerate her fake pregnancy, Gabriela excused herself several times throughout her classes due to a frequent need to use the restroom and claiming to feeling ill.

Plan Belgium's stunt aims to educate these teens about teen pregnancy, even though it is not a common problem. The campaign aims to support young women in countries like Cambodia and Ecuador who are forced to leave school and have difficulty providing for their families. Stats for Student-Scaring Pregnancy Hoaxes Trending: This Year & Average
Traction: 1,067 clicks in 48 w
Interest: > 3 minutes
Concept: Fake Pregnancy Prank
Related: 94 examples / 72 photos
Segment: Females, 12-18
Comparison Set: 34 similar articles, including: poignant post-pregnancy photography, sleeping pregnancy photography, and quirky wedding photoshoots.