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Erotic Branding Edit
Upsurge in Sexy Branding for Cosmetics


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Erotic Branding - Upsurge in Sexy Branding for Cosmetics
Upsurge in Sexy Branding for Cosmetics
Published: Nov 19, 06
Views: 6,723

With new cosmetic names like Temptress, Vixen, Teasing Flirt, or Tie Me to the Bedpost, cosmetic companies are adding sex to their brands.  The Chicago Sun-Times describes, “Makeup has always been about sex—usually implicitly. Now things are becoming more explicit.  Sexy names are overrunning cosmetics counters, making a simple task such as buying blush seem like a trip to the curtained-off section of your local movie rental place.”  Some believe that the trend is growing because sexy make-up has a broader appeal than lingerie which is blatently marketed using just one body type.  In cotrast, sexy make-up is appealing to all woman.

References:  suntimes, news.agendainc

Filed In:  branding cosmetics fashion hip fashion lifestyle marketing naughty








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FOUR WAYS TO REACT: vote, favorite, add more examples of Erotic Branding or comment about Upsurge in Sexy Branding for Cosmetics.

Favorited by Delenita Porto on Apr 16, 08
Favorited by Diana Sabrain on Jul 5, 08


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Erotic Branding