Make gift-giving extra special with a personalized bottle of Scotch whisky such as the newly engravable Johnnie Walker Blue Label bottle. This limited-edition bottle would make a one-of-a-kind gift from the heart and is a definite promise of good times.
With beautiful packaging to go with it, the engravable Johnnie Walker Blue Label retails at $220 and is available in fine liquor stores nationwide.
Implications - The end of the credit crunch has resulted in a hyper-extravagant consumer boom, with extremely decadent products that consumers are quite literally buying into. Personalized scotch signifies luxury on top of luxury, providing consumers with unparalleled prestige that goes beyond a well-though out gift. Ultimately, consumers who have cash still want to flash it, meaning that there is an existing market for maniacally luxurious products.
Stats for Personalized Scotch Whiskey
Trending: Older & Mild
Research: 13,739 clicks in 279 w
Interest: 1.2 minutes
Concept: Engravable Johnnie Walker Blue
Related: 47 examples / 36 photos
Segment: Males, 18-35
Comparison Set: 17 similar articles, including: $160,100 luxury liquors, $16k whiskeys, and $460,000 whiskey bottles (update).
Personalized Scotch Whiskey
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