While dyslexia is notoriously known as a learning disability, the new campaign by the Dyslexia Association of Malaysia strives to demonstrate that it doesn't have to hold you back in life.
Three posters featuring the faces of world-renowned famous icons including Einstein, John Lennon and Picasso were drawn by Vince Low, an illustrator who has dyslexia with phrases like "dyslexia couldn't hide Dylon's talent" and "dyslexia failed to repress Picasso" incorporated into the designs. Choosing a broad range of figures, from scientist to artists, really imparts the message that you can still accomplish dreams and success even if you suffer from this syndrome.
At the bottom of each poster is a message from the Dyslexia Association of Malaysia to parents, explaining that dyslexic children are not doomed to a life of failure.
Stats for Superstar Syndrome Campaigns
Trending: Older & Average
Research: 4,216 clicks in 155 w
Interest: 1.9 minutes
Concept: Dyslexia Association
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Segment: Neutral, 12-55
Comparison Set: 27 similar articles, including: transformed dyslexic typography, self-sketching posters, and artistic activism.
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