NYC Fashion Trend From the Garbage Dump

By: Jeremy Gutsche - Published: Jan 12, 2007 • References: officialnycshop
Oh my! Dump wear is hot! But it might not be what you think. One of the hottest accessories on celebs and citizens of New York is the sought-after brown cap of the New York Department of Sanitation. The department launched a line of its branded products last year, and now they're pretty hot. Post 9/11, the Police Department and Fire Department of NY managed to generate over $20 million a year in revenue. So why shouldn't the garbage men get in on the action? One city official reported, "We were high-fiving each other to see someone out on the street, wearing this stuff, is so cool."

This is great, but I'm a bigger fan of NYC Garbage as Art, featured on Trend Hunter in 2006. Stats for Dumpster Fashion Trending: Older & Average
Research: 6,952 clicks in 489 w
Interest: 4 minutes
Concept: Dumpster Fashion
Related: 49 examples / 38 photos
Segment: Females, 18-35
Comparison Set: 18 similar articles, including: wearable stretchy circuits, tactile dial timepieces, and hybrid restaurant-butcher shops.