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One of Inc Magazine's Books of the Year Exploiting Chaos Cover
"Intentionally destroy in order to create"

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Abusive Wedding Photos Edit
Amnesty Int’l Warns Women to See Signs Before Saying “I Do"


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Abusive Wedding Photos
Amnesty Int’l Warns Women to See Signs Before Saying “I Do
Abusive Wedding Photos - Amnesty Int’l Warns Women to See Signs Before Saying “I Do

Amnesty International’s latest ad campaign uses a wedding photo of a just-married young couple in which the husband is physically abusing the bride. This ad works well by catching your attention with its imagery, but it also delivers a clear message that domestic abuse begins way before a couple gets married. Pop icon Rihanna should take a close look at this advertisement.

The campaign was created by advertising agency Air Brussels, Belgium with creative direction by Marie-Laure Cliquennois, Grégory Ginterdaele and Didier Naert. The copy was written by Wouter Huyghe.

References:  adsoftheworld

Filed In: activism marketing pop culture social






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Abusive Wedding Photos