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Premixed Dirty Soda Creamers

Coffee Mate Dirty Soda Creamer is Formulated for Dr. Pepper

— March 6, 2024 — Lifestyle
Coffee Mate Dirty Soda Creamer has been created in partnership with Dr. Pepper as a social media-inspired product perfect for helping consumers to prepare unexpected refreshments. The creamer follows on the dirty soda recipe popularized in Utah, which has since gone on to gain popularity on TikTok where users share their favorite recipe for earthy sodas with a creamy twist. The creamer has a Coconut Lime flavor that's formulated for pairing with Dr. Pepper to give it a sweet and creamy profile perfect for enjoyment this spring.

The Coffee Mate Dirty Soda Creamer is a limited time offering that's making its debut nationwide for $3.29. The product comes as one of a growing number of social media-inspired food products as brands seek to emulate popular recipes.
Trend Themes
1. Social Media-inspired Food Products - Opportunity for brands to capitalize on viral recipes and create unique food and beverage innovations.
2. Limited Time Offerings - Chance for companies to generate excitement and boost sales through exclusive product releases.
3. Flavor Pairings Innovation - Potential for developing new flavor combinations to enhance consumer experiences and drive product differentiation.
Industry Implications
1. Food and Beverage - Industry positioned to leverage social media trends and create innovative products based on trending recipes.
2. Retail - Sector with the opportunity to enhance customer engagement through exclusive limited-time offerings and unique product collaborations.
3. Flavor Innovation - Segment primed for experimentation with new flavor profiles to cater to evolving consumer preferences and stand out in a competitive market.
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