Diesel Headquarters is a Bold Statement Reflecting the Brand

By: Christopher DeLuca - Published: Sep 5, 2011 • References: studioricatti and archdaily
The Diesel headquarters is a monstrous construction built on the area of a former industrial site; the 90,000 plot of area that the building is built on, in addition to the use of sleek minimalist materials reflects the brand’s identity.

The new Diesel headquarters is comprised of office space, museum and warehouse areas, in addition to an auditorium and a nursery. The Diesel headquarters is a perfectly executed contemporary office building has also thought about how employees interact with each other. The architects recognized that by creating spaces of interaction between various parts departments and levels within the company they could encourage an exchange of ideas that would keep the company on the cutting-edge of the fashion world for years to come.