philosophy's New Overnight Balm Revitalizes the Appearance of Skin
Mishal Omar — June 1, 2017 — Marketing
References: philosophy & sephora
The skincare and bath product brand philosophy is now offering a detoxifying gel that was designed to care for facial skin overnight.
The product comes in the form of a "gel-balm" that was created to be a solution for skin that is dry, dull and that has an uneven texture. The product has a lightweight texture and is free of oil. It contains the provitamin P and "energy-boosting amino acids" to improve the appearance of skin. It is able to protect skin from the pollutants that collect on skin during the day, functioning as a protective product that fights the aging of skin.
This overnight detoxifying gel treatment is ideal for people who are seeking a preventative or protective product that helps heal and enhance the skin.
The product comes in the form of a "gel-balm" that was created to be a solution for skin that is dry, dull and that has an uneven texture. The product has a lightweight texture and is free of oil. It contains the provitamin P and "energy-boosting amino acids" to improve the appearance of skin. It is able to protect skin from the pollutants that collect on skin during the day, functioning as a protective product that fights the aging of skin.
This overnight detoxifying gel treatment is ideal for people who are seeking a preventative or protective product that helps heal and enhance the skin.
Trend Themes
1. Overnight Skincare - philosophy's detoxifying gel offers a new trend in overnight skincare routines.
2. Detoxifying Products - The gel-balm provides a disruptive innovation opportunity in the detoxifying product market.
3. Anti-pollution Skincare - The gel's ability to protect skin from pollutants opens up possibilities for disruptive innovation in the anti-pollution skincare industry.
Industry Implications
1. Skincare - The overnight detoxifying gel introduces a new product in the skincare industry.
2. Beauty - The gel's unique formula creates an opportunity for disruption in the beauty industry.
3. Wellness - The product's emphasis on skin health and enhancement fits within the wellness industry, opening up potential innovation opportunities.
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