De Santos Restaurant is the First to Use an iPad Ordering System
De Santos has instituted a change at its restaurant that definitely brings it into the 21st century: the Italian bistro is now using iPads for the dual purpose of allowing customers to order and make payments.
The De Santos Restaurant is using a customized app to allow customers to order and make payments. Customers have access to a visual menu for both food and drinks; once they have made their selections they are sent wireless to the bar or kitchen. The iPads actually work out to be cheaper than the currently system.
The De Santos Restaurant is using a customized app to allow customers to order and make payments. Customers have access to a visual menu for both food and drinks; once they have made their selections they are sent wireless to the bar or kitchen. The iPads actually work out to be cheaper than the currently system.
Implications - The economic downturn has made consumers wary of spending unnecessary money on things like dining out. Companies need clever PR stunts to capture the imagination of consumers and add a level of aura around the product or service.







